AWARDS: Recyclable and plastic-free Earthpouch coffee bag wins silver in prestigious awards

Earthpouch Quad - a recyclable, plastic-free coffee bag from Sirane

A RECYCLABLE paper-based quad-pack from Sirane for packaging freshly roasted coffee beans won the silver award in sustainable packaging design awards in Australia.

Our partners in Australia, TCL Hofmann, entered the Mikro Coffee Roasters quad-pack in the PIDA Awards, entering both the Sustainable Packaging Design and Food categories.

And despite a high number of entries, the Mikro Coffee Roasters quad pack earned second place – silver – in the prestigious awards in the Food Design of the Year category.

The Mikro Coffee Roasters pack uses our recyclable, heat-sealable paper film – Earthfilm – made into a fully branded coffee bag, to pack their high-end coffee product.

In their entry, TCL Hofmann wrote: “What makes the packaging solution unique, is the reduction and removal of what was traditionally thought of as a requirement in the coffee industry, which is both the non-recyclable zip-lock and one-way valves. The well-considered and developed bio-polymer technology releases the carbon-dioxide that the beans emit after roasting and subdues the aroma and flavour profiles of the roasted blend within the pack.

“Effectively, the Earthpouch packaging solution can be re-used as a container or transportation vessel. By improvising and creating “dead-folds/rolls” along the top of the pack within the paper-substrate, consumers are then essentially “locking” in the freshness without the need for clips, zip-locks and labels which reduces waste and increases its re-usability. This is a testament to the technology within the coated fibres.

“Given that the product is 100% virgin fibre and printed using only water-based inks, it is conveniently targeted to its market as a “fully kerbside recyclable” packaging solution, one that does not jeopardise shelf-life and tasting notes or profiles in the coffee blends.”

Our Earthpouch is a paper-based heat-sealable pouch with an aqueous barrier coating. The pouch is plastic-free and is recyclable in the paper recycling stream. Formats available include stand-up pouches, flat-3-side-seal pouches, and quad-packs.

The pouches are suitable for a range of food and non-food products, including tea, coffee, confectionery, vitamins and supplements, pet treats and much more.

Mikro Coffee Roasters are one of a number of coffee roasters using our eco coffee bags, with a number of coffee roasters in the UK and Europe having made the switch.

Pouches can be supplied plain or custom printed, and all printing is done using water-based inks. The Mikro pouch also makes used of “satin metallic” printing on paper.

TCL Hofmann’s entry added: “Its unique composition of coated biopolymers, provide elevated levels of grease, oxygen and moisture barrier properties and it is printed using water-based inks. The improved technology and printing capabilities of Sirane with the Mikro Coffee Earthpouch demonstrates how water-based inks can be applied as a “satin metallic” finish – one that is typically not associated with paper printed substrates.

“The print quality exudes a “premium quality” feel and look which enhances the rarity of the micro-lot blends that Mikro Coffee offers to high end consumers.”

Coordinated by the Australian Institute of Packaging (AIP), the Australasian Packaging Innovation & Design (PIDA) Awards are designed to recognise companies and individuals making a significant difference in their field in Australia and New Zealand.

The awards were presented at a ceremony in Melbourne, Australia, on March 28th.

Peter Ralten, Sirane commercial & business development director, said: “The Mikro Coffee Roasters pouch is a great pouch, both from a sustainable sense and visually. It’s a fully paper recyclable pouch which looks great and is free of any plastics.

“With the fierce competition in the category, and the high number of entries, the silver award is a terrific achievement, and testament to the qualities of the Earthpouch Quad, as well as the work put in by both MIkro Coffee Roastera and our colleagues at TCL Tofmann.”

Sirane is based in the UK (Telford, Shropshire) and we recently opened an additional site in Grand Prairie, Texas, offering pouch conversion (including Earthpouch).

And Earthpouches – including quad-packs – are one of many pouch formats which will soon be able to offer digital printing on, following the recent announcement that Sirane is to become one of just three companies worldwide to get the new HP Indigo 200K digital print press – which should be installed onsite in Telford during April.

Earth pouches are also available in plain, white and brown Kraft, in both stand-up pouch format and quad-pack format, on our e-commerce site www.fieldandfare.co.uk

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